Double page spread in the making

Production of Contents page

 My frist initial idea was to have a simple masthead with image's down the left hand side. I decided at this early stage that the direction in which this layout was going was not what i wanted. It looked very amateur and plain, so i gave up early on this idea.






I then decided to start the layour with the images i wanted to use by placing them first and i was then going to place the text around it. I soon decided that i did not like these images and decided to start the process again.

This is my first production draft of my contents page. I like the background colour as it fits in with my target audience also therefore i aim to keep that. I like the font and the effects i have put on the typography as well as the basic colour. I haven't finished creating headlines for the features or regulars section. I like the set up of the page, however i am not sure what to include on the left hand side. I have thought of using my originally ideas of putting a few images down it however i feel this may look a bit cluttered and disjointed. I like the colour schemes i have used throughout and think the images work well. I have decided to write the text on the right hand side of the page after looking at the layout of billboard contents page with an inspiration of vibes layout also. I want to keep the layout of my whole magazine simple, clean and elegant looking. In order to make it an easier read.



I have now decided how to fill in the right hand column. As with a lot of music magazines, therefore to fit in with conventions i am going to include my masthead on the contents page. Using the same colour as on the front page (house colours). I am then going to include one main big image. I am going to use the image i was originally going to use for my front cover. I think the image is very quirky and quite fun looking. It also shows the artist pointing towards the magazine masthead, giving emphasis on the title and giving an impression that the artist is a big fan of the magazine also. I think this image fits in well with the look i am wanting to create for the contents page. I am so far happy with the way the contents page is turning out.

I have now added the rest of the text i am going to include on my contents page, and am happy with all the headlines i have created. I have also sorted them out into suitable page numbers. I have then sorted both sections (features and regulars) into numerical order by the page numbers which took a long time! I am happy with how the contens page looks, however i feel the left hand side of the page looks a bit bare near the top so i think is hall need to add some extra text there. I also need to find an appropiate image to fill the blank space in the features section.

Further mock ups of Contents page

Mock up of Front cover- Hand drawn and Digital

Mock up of Double Page Spread- Hand drawn and Digital

Double Page Spread Interview

Below is the interview i am going to use for double page spread. I have decided to do two interviews one on the artist 'Anya' and one on the artist 'Kiara'. I am doing this to continue with the versus idea as an interview with both of them answering wouldn't happen as they would refuse to meet each other, therefore the interviews will just be on their opinions on each other. I will only show the interview on Anya as the interview on Kiara will be on the next double page spread.

The well known rivalry between Anya and Kiara has hit new heights.

After a public attack by Kiara, it is known that Anya is tweaking her single that is to be released on the 1^st of march to contain explicit lyrics directed towards Kiara.

We have interviewed them both on their thoughts and feelings on one another.

Hi Anya, how are you today?
I'm good thanks, you?
Great thank you, congratulations on your last album it was fantastic, got me dancing every time I listened.

Oh brilliant, that’s what I was aiming for, its nice to know your music gets people up and dancing it’s a great feeling

Talking about dancing what are your thoughts on kiaras new single ‘wile wiv me’?

Honestly, the beat is good I like it, but the lyrics let it down big style they have no meaning or purpose as don’t her other singles.

But the beat was good?

Yeah the beat usually is good in her songs, but there again she doesn’t make the beat so that’s probably why.

How do you feel about the comments she made about you last week in an interview with B.A.M. magazine?

Honestly, in one respect I really don’t care what she thinks on the other hand it always hurts when someone criticises your work and your self personally but who is she to talk really she writes lyrics about ‘jizzing on ya mama’ I mean come on get some class!

Do you have anything you wish to say back?

I don’t like the way this clash of personalities has gotten so out of hand. I don’t like her she doesn’t like me, but the petty childish comments she has made about me is just below me.

Aren’t you tweaking your latest single so that it can contain derogatory comments about her though?

I am tweaking my lyrics on my single yes.

Aimed towards her?

They are aimed towards someone I don’t get on with, so people may perceive it to be about her but I don’t care people can think what they want.

Are they aimed towards her though?

I’m not saying who they are aimed at that would just be out of order.

Malle pas is famously on your ‘side’ of the musical battle between you and kiara, is he a good friend of yours?
Yes he is a good friend of mine, and what can I say some people just appreciate real talent!

There has been suspicions of you two becoming a couple is that true?
He is a lovely guy and we get on really well, but nothing has come of it as of yet.

So we might be hearing wedding bells?
It’s a bit early for that (laughs) but I wouldn’t say no!

Oh well thank you Anya its been lovely meeting you, and I hope this rivalry soon calms down.

And you, yes same its not doing any good for either of our careers, she should just get off her high horse and apologise for the things she said and that could be the end of it all.

Planning For My Contents Page

For my contents page i will create a simple layout for the contents page. I shall create a numerical list of features within my magazine along the left hand side of my contents page. I shall use this technique as it allows the reader to cut straight to the page where their favourite artist/band/page is featured. I shall then use a couple of images with page numbers printed in the right hand side where I shall have a regulars section and a features section with page numbers and coverlines relating to the front page.

Planning of My Double Page Spread

Usually a main article that is used for a double page spread such as the front covers main headline will be spread across two double page spreads. The first page of main article is usually a large image taking up most if not all of the room available.

I have three ideas i could use for my double page spread:

1. Article on the artist 'Anya' featuring backstage photos, sneak previews of new music video and tour dates.
2. My second idea is an article on the artist 'kiara' based on her new album release featuring an interview.
3. Another idea is a versus double page spread upon the two artists 'kiara and anya' this would follow on well from my front page headline. It would show a new upcoming artist putting another artist into the shadows showing a rivalry. With readers comments and votes upon the two artists.

Details

After looking at the demographics and my preffered target audience i have decided to publish my magazine once every two weeks. I have decided to do this, as it leaves enough time for new music to have been released and changes within the industry to happen whereas a weekly issue may not. However it also not too long like a monthly issue, in which the reader can become frustrated with having to wait.
Taking into consideration how often it shall be published and who will be the buyers i have decided to price my magazine at £1.50 as this is affordable for students every two weeks. Also because it is quite cheap it makes it enticing for the readers.

Target Audience

I will be targetting a niche audience. A niche audience is when the medias audiences are seperated into smaller segments of people who each have different tastes, concerns and interests. Therefore i will be targetting a niche audience of people who like R&B music as not everyperson likes R&B music.



Demographics include the grouping of ages, sex, and social grades.
The grouping of age is usually done in the followin categories:

•<  15

•15 – 24

•24 – 35

•35 – 55

•55 >

Sex is obviously split between the two categories of male/female.

Social grades are used in marketing research and advertising they are used 

by all institutions concerning audience and they are lasrgely based on

proffesion and estimated income. They are split into the following categories:



A – Higher managerial, administrative or professional. 3%



B – Intermediate managerial, administrative or professional. 15%



C1 – Supervisory or clerical, junior managerial, administrative or professional. 23%



C2 – Semi-skilled manual workers. 28%



D – Semi-skilled and unskilled manual workers. 18%



E – Casual labourers, unemployed, state pensioners. 13%

The percentages represents how much of each social group buy a music
magazine.

      After looking at these demographics i have decided i will be looking at the social grade C2 as they are the most likely to buy my magazine. This group of people also include students which i feel will be a big readership for my magazine. I shall be aiming my magazine at both sex griups however i shall be looking at a slight predominant female audience. I shall also mainly be aiming for the 15-24 age group whilst also entering the 24-35 age group as i feel these two age groups will be the most likely to listen to R&B music magazine and to buy a magazine based on this music genre.

      I shall produce this by using female artists/band on the front cover of my magazine and use a more feminine house colour scheme for example pinks and purples. However i don not want the feminity to be to extreme as i do want to attract a male audience aswell, although i feel a female artist on the front cover will attract a male audience!